Sunyata Ventures

Signals

No thought-leadership filler. These are the operating playbooks our teams actually run — marketplaces, quick commerce, AI agents, performance media — written by the people running them.

Quick Commerce · 18 May 2026 · 8 min

The Quick Commerce Playbook: How Brands Win the 10-Minute Shelf

Quick commerce is not 'another marketplace'. It's a different physics of retail — dark-store assortment, fill-rate discipline and share-of-search decide winners. Here's the operating playbook we run.

Read the playbook

22 Apr 2026 · 9 min

AI Agents Are the New Growth Team: A Practical Map for 2026

Forget chatbots. The brands pulling ahead are deploying agents that own tasks end-to-end — support resolution, lead qualification, reporting. Here's the deployment map we use, including where not to use AI.

10 Mar 2026 · 7 min

Amazon PPC in 2026: Structure Beats Spend

Most accounts don't have a spend problem — they have an architecture problem. The portfolio structure, TACoS governance and rank-campaign system we use across 1,000+ brand accounts.